Max number of students (максимальное количество студентов): 180

Except programmes (ограничения по программе): Мировая экономика (Кампус: Москва), Международный бизнес и менеджмент (Кампус: Санкт-Петербург)

Course Format (формат проведения занятий)
Online

The ultimate goal of the minor “International Business” is to equip both Russian and international students of Higher School of Economics with knowledge and practical guidelines for understanding international companies’ activities. It starts with the course on international business environment that provides insights into the key elements of the global marketplace and examines forces that drive international companies’ strategies and operations. This introductory course gives students basic knowledge and helps them identify their interests in the field of international business to further specialize in one of the minor tracks: International business strategies and Management decisions in International Business.

The track “International Business Strategies” introduces students to the complexity of strategic decisions developed and implemented in international companies. Opportunities and challenges, business faces globally and in different divisions and markets, are studied in detail and integrated into company’s international strategic alternatives which are discussed with the help of real-life examples and case studies of best and worst practice.

The track “Management Decisions in International Business” is aimed at learning necessary instruments which are used by specialists responsible for international business competitiveness enhancement. The track is practice-oriented and includes business cases analysis, master classes and business games.

The minor “International Business” will help students interested in building successful career in a globalized world understand specifics of international companies’ operations and moves. The knowledge and skills gained during the minor courses could be broadly applied – in international companies and their affiliates, governmental structures, international institutions and other organizations that interact, study or manage international business activities.

Дисциплины:

1. Global Business Environment

• TRACK 1 (max 120 students). INTERNATIONAL BUSINESS STRATEGIES:
  1. International Strategic Management 2022/2023 учебный год, 3 и 4 модули
  2. International Marketing 2023/2024 учебный год, 1 и 2 модули
  3. Financial Decisions in International Companies 2023/2024 учебный год, 3 и 4 модули
• TRACK 2 (max 60 students). MANAGEMENT DECISIONS IN INTERNATIONAL BUSINESS:

1. Introduction to International Competitiveness Management 2022/2023 учебный год, 3 и 4 модули
2. Modern Methods of Analysis and Forecasting in International Business 2023/2024 учебный год, 1 и 2 модули
3. Fundamentals of Developing and Implementing International Company Strategy 2023/2024 учебный год, 3 и 4 модули